Cannes welcomed the AI Film Awards festival on May 21, and the opening belonged to The Reborns: Cinderella. The AI mini-series, produced by the UAE studio IFREE ART SOLUTIONS and presented by Vladimir Kedrinsky, captivated the festival audience and earned the event’s coveted Special Prize.
“The Reborns: Cinderella is not just a film, it is a statement about how artificial intelligence can breathe new life into timeless storytelling. Receiving this Special Prize at Cannes is a validation of everything we believe at IFREE ART SOLUTIONS.”— Vladimir Kedrinsky, presenter of The Reborns: Cinderella
Built as a sharp contemporary social satire, The Reborns: Cinderella traces a modern-day Cinderella who finds herself stranded on a mysterious island and pulled into a secret ball charged with the same enigmatic mood as the cult classic Eyes Wide Shut. That single night sets her on a new path, transforming her step by step into a celebrated media personality.
“IFREE ART SOLUTIONS was founded on the belief that immersive, AI-driven storytelling represents the next frontier of cinema. The recognition at Cannes confirms that the world is ready for this new era.”— Spokesperson, IFREE ART SOLUTIONS
UPCOMING PROJECTS FROM IFREE ART SOLUTIONS
The studio has four new audiovisual and cinematic projects on the way this year, each crafted for XR formats and immersive media, including 360-degree experiences:
Divergention — A space saga on digital immortality, inspired by the musical legacy of German electronic composer Klaus Schulze.
Wonderland Noir — An immersive musical show featuring Los Angeles artist Toledo.
Interpolation — A film that draws audiences into the meanings of Burning Man.
Singularity — A historical drama spanning the global history of the 20th century.
ALSO AT CANNES: CHEMIAKIN
Alongside The Reborns: Cinderella, IFREE presented a second work at Cannes, screening out of competition the biographical film Chemiakin, co-produced with the American studio Apollo Film Production. The film pays tribute to renowned American artist and sculptor Mikhail Chemiakin, a longtime resident of France, and was filmed over a remarkable 36-year period.
ABOUT IFREE ART SOLUTIONS
IFREE ART SOLUTIONS is a UAE-based studio specializing in immersive audiovisual content and next-generation digital experiences for XR formats and immersive media. Operating at the crossroads of art, technology, and storytelling, the studio produces groundbreaking cinematic work for audiences worldwide. Learn more at art.ifree.solutions.
