Sarwar Foundation and Al Maktoum Holding Group Enter the Digital Frontier: Launch of “WBC – World Broadcasting Communication” to Connect Humanity

George Ellis
5 Min Read

A Global Alliance for a More Informed, Connected, and Empowered World

In a world increasingly driven by information, technology, and innovation, two visionary organizations — the Sarwar Foundation, founded by Chaudhry Muhammad Sarwar, and Al Maktoum Holding Group, led by Dr. MAC Munir Ahmad Chaudhry — have come together in a landmark partnership to launch WBC – World Broadcasting Communication, a pioneering digital media and corporate communication division under the banner of Connecting Humanity.

This alliance symbolizes a powerful fusion of humanitarian purpose, leadership vision, and corporate influence — aligning social good with strategic communication on a global scale. Together, these two dynamic entities aim to reshape the landscape of international information exchange, business visibility, and cross-border collaboration.

A Vision Rooted in Leadership and Legacy

Chaudhry Muhammad Sarwar, a distinguished statesman and philanthropist, brings to this alliance his lifelong dedication to humanitarian service and global connectivity. As Founder and Chairman of the Sarwar Foundation, his work has transformed millions of lives across health, education, water, and social welfare sectors — proving that leadership with purpose can move nations forward.

Dr. MAC Munir Ahmad Chaudhry, Group CEO of Al Maktoum Holding Group, stands as one of the Middle East’s most forward-thinking corporate strategists. His leadership spans investments, smart city development, innovation, and corporate diplomacy. With a strong belief in “creating bridges of opportunity between nations,” Dr. Munir’s role in establishing WBC reflects his vision for digital empowerment and modern communication excellence.

WBC – Connecting Humanity Through Digital Power

The newly created World Broadcasting Communication (WBC) will operate as a strategic media and communication hub, specializing in three key sectors:
1. Corporate News – Delivering authentic, timely, and insightful stories from global industries, governments, and organizations.
2. Public Relations (PR) – Crafting narratives that elevate brands, nations, and institutions through professional media strategies and cross-border engagement.
3. Production – Offering world-class creative media services, from documentaries and brand films to digital campaigns and event broadcasting.

At its heart, WBC carries a singular mission — “Connecting Humanity.”
It envisions a world where communication becomes a force for progress, transparency, and shared understanding. Beyond commercial objectives, WBC will promote responsible media, global awareness, and partnerships that drive social impact and cultural harmony.

Empowering Voices and Building Bridges

The Digital World Alliance between the Sarwar Foundation and Al Maktoum Holding Group signifies more than just a corporate collaboration — it’s the birth of a global movement.

Through WBC, the alliance will:
• Provide a platform for governments, corporations, and communities to share transformative stories.
• Bridge East and West through ethical journalism, innovation, and cultural diplomacy.
• Support youth, entrepreneurs, and changemakers by giving them a voice in global media spaces.
• Foster cross-sector collaborations that inspire unity, knowledge exchange, and sustainability.

This initiative reflects the shared belief of both founders — that progress in the 21st century will be defined not only by economics or technology, but by how effectively humanity communicates and collaborates across borders.

A Message of Purpose and Partnership

“The world is moving fast, but true progress comes when technology serves humanity,”
said Chaudhry Muhammad Sarwar, Founder of Sarwar Foundation.
“Through WBC, we aim to connect people, ideas, and institutions — giving a voice to those who drive positive change.”

“This alliance marks a new chapter where media becomes an engine of understanding and economic opportunity,”
added Dr. MAC Munir Ahmad Chaudhry, Group CEO of Al Maktoum Holding Group.
“WBC will stand as a bridge between nations, cultures, and industries — a symbol of unity in diversity.”

The Future is Digital, The Purpose is Human

With the launch of WBC – World Broadcasting Communication, the Sarwar Foundation and Al Maktoum Holding Group have positioned themselves at the intersection of innovation, communication, and humanity.

This collaboration not only represents the power of shared vision but also sets a new precedent for how philanthropy, corporate leadership, and technology can merge to shape a better, more connected future for all.

WBC – World Broadcasting Communication
Connecting Humanity through Corporate News | PR | Production
Under Licence of Diplomacy Sky Media
Global Headquarters: Dubai – London – Lahore

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George Ellis
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